Close to My Heart Closing
Here's the news directly from our founder:
Dear Close To My Heart Community,
As the founder and owner of Close To My Heart, I have devoted my life’s work to building and supporting this community, helping millions of people to preserve memories and celebrate relationships in meaningful ways. This company has grown and developed into a beautiful, vibrant community devoted to touching hearts with these vital creative arts, offering incredible products, rewarding business opportunities, and deep connections with fellow crafters.
As much as I love what Close To My Heart stands for, after a great deal of deliberation, prayer, and counsel, I have come to the heartbreaking conclusion that the time has come to discontinue the business. Close To My Heart will cease operations effective June 30, 2024.
The reasons that have brought me to this decision are too many to enumerate fully here. My health is a major factor, as the stresses and demands of the business continue to take their toll on me. At the same time, we have not seen the kinds of growth that were needed in order to achieve long-term stability. The way the company and the economy are trending, I foresee considerable challenges ahead that we simply are not equipped to overcome.
Ultimately, I am choosing to end Close To My Heart on my own terms rather than being forced to close at some future date in less favorable circumstances. As upsetting as it is for me and for our thousands of Makers, by taking this course of action now, we can provide our community and our employees with as much notice and as many opportunities as possible.
Because I cherish the community we have built together, I have been working with my team to find a new home for our Makers, where they can continue to benefit from the years of work they have poured into their individual Close To My Heart business. We are in the midst of conversations with Stampin’ Up!, collaborating on a solution that we hope will help our Makers make the most of their investments of time and resources and that will maintain at least a part of the legacy we always hoped to build.
In the meantime, we still have a lot of product to offer, and we will continue to fulfill orders as usual over the next few months. It is possible that turnaround times may grow a bit longer depending on order volumes, but we will do our best to process orders in a timely manner. We encourage you to continue shopping with your Close To My Heart Maker in order to support them through this transition period.
I express my appreciation to you for joining me on this journey and respecting my decision at this time. It has been an honor to be able to serve this amazing community for the past 40 years. I have given my all to the success of this company, and I will forever cherish the love I have felt from you and for you. My heart goes with each one of you as your personal journey takes you beyond the time that we have been blessed to share with one another through this marvelous company. You will always remain Close To My Heart.
Sincerely,
Jeanette R. Lynton
Founder & CEO
As the founder and owner of Close To My Heart, I have devoted my life’s work to building and supporting this community, helping millions of people to preserve memories and celebrate relationships in meaningful ways. This company has grown and developed into a beautiful, vibrant community devoted to touching hearts with these vital creative arts, offering incredible products, rewarding business opportunities, and deep connections with fellow crafters.
As much as I love what Close To My Heart stands for, after a great deal of deliberation, prayer, and counsel, I have come to the heartbreaking conclusion that the time has come to discontinue the business. Close To My Heart will cease operations effective June 30, 2024.
The reasons that have brought me to this decision are too many to enumerate fully here. My health is a major factor, as the stresses and demands of the business continue to take their toll on me. At the same time, we have not seen the kinds of growth that were needed in order to achieve long-term stability. The way the company and the economy are trending, I foresee considerable challenges ahead that we simply are not equipped to overcome.
Ultimately, I am choosing to end Close To My Heart on my own terms rather than being forced to close at some future date in less favorable circumstances. As upsetting as it is for me and for our thousands of Makers, by taking this course of action now, we can provide our community and our employees with as much notice and as many opportunities as possible.
Because I cherish the community we have built together, I have been working with my team to find a new home for our Makers, where they can continue to benefit from the years of work they have poured into their individual Close To My Heart business. We are in the midst of conversations with Stampin’ Up!, collaborating on a solution that we hope will help our Makers make the most of their investments of time and resources and that will maintain at least a part of the legacy we always hoped to build.
In the meantime, we still have a lot of product to offer, and we will continue to fulfill orders as usual over the next few months. It is possible that turnaround times may grow a bit longer depending on order volumes, but we will do our best to process orders in a timely manner. We encourage you to continue shopping with your Close To My Heart Maker in order to support them through this transition period.
I express my appreciation to you for joining me on this journey and respecting my decision at this time. It has been an honor to be able to serve this amazing community for the past 40 years. I have given my all to the success of this company, and I will forever cherish the love I have felt from you and for you. My heart goes with each one of you as your personal journey takes you beyond the time that we have been blessed to share with one another through this marvelous company. You will always remain Close To My Heart.
Sincerely,
Jeanette R. Lynton
Founder & CEO
_____________________________
In the next day or two, I will put together a post answering some of the questions mostly likely going through my VIP and customer minds.
While I am sad about the news, I am thankful for the opportunities to make cards and scrapbook pages alongside customers, whom I thank for the support they have given in my fledgling CTMH business these past few years. Thanks for the memories!
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